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Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…

A minimalist design style is an excellent approach you can use for designing more effective and attention-grabbing resumes. When you use fewer design elements and more empty space, it highlights your content above all else in a distraction-free layout. This is why minimal resume designs work for almost any industry and profession. But that doesn’t mean you can get away with only a bunch of text on a white paper. The way you format the content, the colors you use, and the design of the font, are still key factors that will make or break your resume. So why not…

By James Westfield July 25, 2024 Creating an automated email campaign can seem daunting. You have to consider multiple factors that can make or break your conversions. At the same time, you have to do this while balancing your customers’ needs. Then there’s the need to ensure your automated email series addresses every stage of the buyer’s journey. To make the process easier, we’ve put together this guide. Follow these email automation workflow best practices for optimal results.: 6 email automation best practices to follow Ready to jump on the email automation bandwagon? Follow these six email automation best practices…

Finding the right users on Instagram can be a game-changer for businesses looking to discover potential customers, influencers, or even brand ambassadors. With millions of profiles, searching manually can be overwhelming. Thankfully, there are Instagram user search tools designed to help you locate and connect with the right people more efficiently. Based on my Fractional CMO experience, I’ll cover the top 5 tools that make finding customers, influencers, and niche communities easier than ever. Instagram user search tools allow you to find people on Instagram by inputting specific URLs, keywords, or hashtags. They help you browse different categories to learn…

When it comes to food blogging in Singapore, one name consistently stands out: Maureen Ow, the founder of the popular blog MissTamChiak. As a dedicated foodie and content creator, Maureen has turned her passion for local and international cuisines into a trusted platform that food lovers and adventurous eaters follow religiously. Through her vibrant storytelling and delectable food reviews, she’s become a prominent figure in the realm of influencer marketing in Singapore. But there’s much more to Maureen than meets the eye. Here are five fun facts about the founder of MissTamChiak that will give you more insight into her…

21JunJune 21, 2021 How to Increase Website Traffic Explore top 40+ ways to increase your website traffic for free in 2023 & enhance site visitors organically with these… Read More 21MayMay 21, 2023 International SEO Unlock global opportunities with international SEO! Discover how to use it to rank your website worldwide with top strategies. Read More 22MarMarch 22, 2020 Website Redesign Checklist Redesigning your website? Then consider 2023’s website redesign checklist guide from SEO point of view including necessary steps. Read More 12JunJune 12, 2023…

August 2024 brings us a collection of new tools, libraries, and resources to help you build better websites and applications, and improve your productivity as designers and developers. We’ve got everything from design inspiration to development tools, and everything in between. Let’s explore and see what’s new this month. e18e e18e is a community-driven initiative focused on improving the JavaScript ecosystem. It aims to bring together people who are passionate about JavaScript by sharing knowledge, contributing ideas, and collaborating. It has three key areas of focus: cleaning up and modernizing dependency trees, speeding up core packages and frameworks, and offering…

Curious about how to make your business thrive in today’s fast-changing digital world? The digital world is always evolving, and it’s crucial for businesses to stay ahead. Digital marketing has become a must-have tool, helping brands connect with consumers in meaningful ways. But to succeed in the long run, you need more than just a quick fix—you need a strategy that blends SEO services, website optimization, email campaigns, social media management, Google Ads, and content marketing. Here’s an easy-to-understand approach to building a marketing plan that will keep your business successful for years to come. 1. Build a Strong…

SEO changes fast, and staying updated is more than just a good idea — it’s necessary. Whether you’re a seasoned SEO professional or just starting out, attending SEO conferences is one of the best ways to keep your skills sharp, network with industry peers, and discover the latest trends and SEO tools. But with so many SEO events on the calendar, which should you prioritize? This guide will walk you through the eight must-attend SEO conferences and marketing events in 2024 that promise to deliver high-value content, actionable insights, and unparalleled networking opportunities. From technical SEO to broader digital marketing…

Franchise SEO is one of the most unique, effective, and tricky forms of search engine optimization.  Why’s that? It’s because it’s both local (individual franchise locations) and national (promoting the overall brand) at the same time, meaning you need to employ both local and traditional SEO tactics.  You also inherit the difficulties that go along with each, including some distinct challenges like dealing with duplicate content across multiple websites.  Yet, SEO is one of the most effective marketing channels for franchises, so it’s definitely worth the hassle.  As proof, research by BrightLocal found that 85% of consumers used the internet…