Browsing: Social Media

Over the last twelve months, my blog earned roughly one click for every 700 impressions in Google Search. The reflex…

You went looking for more likes on your Facebook business page, and somewhere along the way the button you were…

Blogging platforms are a must-have in this day and age, given that companies need to share their message online to…

Ask ten marketers what a brand ambassador is and you will get several different answers. One pictures a celebrity in…

In November 2021, Facebook invited me into a paid creator program built around Reels. I took it seriously. I went…

If you spend quite a number of hours on Facebook, Twitter or any social networking sites, I’m sure you’ve stumbled-upon…

I have never spent a dollar on TikTok ads. I wrote this post while working out whether I should. My…

I have a Facebook Group with 1,700 members. It is set to private and visible, and it has three thoughtful…

Most brands run their first TikTok influencer campaign the way they run Instagram. They sort creators by follower count, write…

Two advertisers can run the same offer to the same audience in the same week and pay wildly different prices.…