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Are you tired of your social media efforts not achieving the results you hoped for? It might be time to scale up your social media optimization efforts. Your content might be good, but you could do various enhancements to make it stand out. For instance, your content needs proper metadata for X, Facebook, and the like to appear properly on each platform. Yoast SEO can help you do this quickly. Sharing your freshly written (or optimized) content on social media is important. It helps you stay in touch with your audience and update them on news about your business and…
There’s nothing like the feeling of launching a new website. It’s the excitement of a happy client and a great addition to your portfolio. You can even admire all the cool things you did with WordPress. But as that chapter ends, another one begins. We’re talking about website management. It’s all about keeping your client’s site in tip-top shape throughout its lifecycle. But there’s more to the process than hitting the “update” button every so often. Modern websites are more complex than ever. Thus, there are also ongoing tasks for performance, accessibility, and security. The services and technologies surrounding websites…
Navigating the complexities of hardware procurement and licensing can be overwhelming for businesses of any size. Whether you’re a small startup or a large enterprise, ensuring compliance is critical—not just to avoid hefty fines or penalties, but to maintain efficiency and build trust with stakeholders. One area often overlooked in software compliance conversations is hardware procurement. Effective licensing requires aligning software usage rights with the hardware it’s running on. Let’s break down the essentials of software compliance and highlight ways to avoid common pitfalls in licensing. The Overlap Between Hardware Procurement and Licensing When purchasing new hardware, licensing considerations…
Makeup creators are a match made in heaven for influencer marketers. Whether it’s through tutorials, “get ready with me” videos, or product reviews, these creators rack up as much online engagement (and style points) as any other influencer on social media. Partnering with your very own beauty guru could be just what your brand needs to reach an engaged audience eager to try new products and take recommendations from their favorite creators. But first, let’s start with the basics. What is a makeup influencer? A makeup influencer is an online creator who publishes beauty content related to makeup and makeup…
Google’s Martin Splitt recently shared insights on how JavaScript mistakes can hurt a website’s search performance. His talk comes as Google Search Advocate John Mueller also urges SEO pros to learn more about modern client-side technologies. Mistake 1: Rendered HTML vs. Source HTML During the SEO for Paws Conference, a live-streamed fundraiser by Anton Shulke, Splitt drew attention to a trend he’s noticing. Many SEO professionals still focus on the website’s original source code even though Google uses the rendered HTML for indexing. Rendered HTML is what you see after JavaScript has finished running. Splitt explains: “A lot of people…
The beginning of the new month is the perfect opportunity to give your desktop a makeover. If you’re looking for some beautiful and unique wallpapers to cater for a bit of inspiration this April, well, this post has got you covered.Starting the new month with a little inspiration boost — that’s the idea behind our monthly wallpapers series which has been going on for more than fourteen years already. Each month, the wallpapers are created by the community for the community, and everyone who has an idea for a design is welcome to join in — experienced designers just like…
An Elon Musk appearance powered Fox News’ Special Report with Bret Baier into the pole position among total viewers, surpassing The Five by a mere 5,000 viewers. That audience spilled over into Laura Ingraham‘s The Ingraham Angle, which posted its biggest total viewer numbers of the week. Erin Burnett OutFront was CNN’s most-watched show, while The Rachel Maddow Show cruised to victory on MSNBC during a night when most of the network’s programs were anchored by fill-ins. 25-54 Demographic (Live+SD x 1,000)Total Day: FNC: 252 | CNN: 70 | MSNBC: 64Prime: FNC: 370 | CNN: 112 | MSNBC: 121 FNC:…
In a world where oversharing feels like the default, there’s a quiet but profound shift underway. The loud, crowded spaces of Facebook, X, and Instagram are starting to feel too exposed for many users. What’s emerging instead? A silent revolution is driven by private content-sharing platforms designed for smaller, more intimate connections. It’s mostly related to video sharing but has become so much more. Unlike public networks, these platforms cater to people who value authenticity, privacy, and deeper relationships over the fleeting dopamine rush of likes and retweets. Let’s take a look at the growth of these platforms and how…
I always ask the same hypothetical question to friends and coworkers: If you were 20 years younger with the hindsight you have, what career path would you take differently? It’s fairly easy to look back. But what’s (much) harder is to look forward in time and identify areas that will increase in value in the next few years. Here are five marketing skills I believe will only increase in value in the next few years to expand your expertise and your career path options. 1. Creative generation Everybody seems to think creativity is dying, especially since the rise of AI…
Dark mode has taken over digital design, from smartphone interfaces to desktop applications, offering a sleek and modern aesthetic. Now, it’s making its way into presentations, with more designers opting for dark backgrounds and light text instead of the traditional white slides. But is this just a trend, or is there a practical advantage to using dark mode in presentations? In this post, we explore the rise of dark mode presentations, their impact on readability and engagement, and when they work best—or when they might not be the ideal choice. Why Dark Mode Presentations Are Gaining Popularity The increasing use…