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Who says grandparents can’t be TikTok famous? Meet Ian Thio, a 21-year-old Singaporean content creator, and his 82-year-old grandmother, Ong Siew Hoon—a duo redefining family bonding, one viral dance video at a time. While most grandkids might drift apart from their elders as life gets busy, Ian and Mdm Ong have turned TikTok into their playground, strengthening their relationship while racking up 300,000 followers and views in the millions. From dance battles that broke the internet to landing collaborations for influencer marketing in Singapore with giants like Netflix and McDonald’s, here’s why this pair is the ultimate #FamilyGoals—plus a few…

WordPress has dominated the content management system (CMS) space since launching in 2003, and while it’s still the leader, the market is shifting in ways worth paying attention to. As of May 2025, WordPress powers 43.5% of websites surveyed and holds a 61.2% share among sites that use a CMS, according to W3Techs. That’s still a commanding lead, but down nearly four percentage points from its 2022 peak. For the first time in its 20-year reign, WordPress’s market share has shown a sustained decline, and competitors like Wix, Squarespace, and Shopify are quietly chipping away at its dominance. At the…

What’s the difference between data, findings, and UX insights? And how do you argue for statistical significance in your UX research? Let’s unpack it. Kindly powered by How To Measure UX and Design Impact, a friendly course on how to show the impact of your incredible UX work on business.In many companies, data, findings, and insights are all used interchangeably. Slack conversations circle around convincing data points, statistically significant findings, reliable insights, and emerging trends. Unsurprisingly, conversations often mistake sporadic observations for consistent patterns.But how impactful is the weight that each of them carries? And how do we turn raw…

By Sean Tinney May 31, 2025 Imagine spending hours crafting the perfect marketing message—only to have most of your website visitors leave without joining your list or taking the next step. It’s frustrating, but here’s the truth: even the best content and products fall flat if you don’t actively collect leads. That’s where lead capture pages come in. They help turn a casual browser into an engaged subscriber, and your next paying customer. If you’ve ever wondered what is a lead capture page, why they work, and how to create one that converts, you’re in the right place. This guide…

Financial uncertainty is something almost everyone experiences at some point. It’s that unsettling feeling when you’re not sure what the future holds for your money—maybe you’re worried about losing your job, unexpected expenses, or just how to manage the bills piling up. This kind of anxiety can sneak into everyday life and make even simple decisions feel overwhelming. While many people rush into quick fixes when feeling this way, taking a slower, more thoughtful approach can make a big difference. If you’re dealing with complex issues like private student loan settlement options or simply trying to get your finances…

Picture this: You run a local bakery that serves up the fluffiest croissants in town. You’ve got the best recipes, loyal customers who swear by your sourdough, and a location that’s conveniently close to the city center. Yet every time you Google “best bakery in [Your City],” you see the same big-name bakeries hogging the top of the results. Your shop? Buried somewhere on page three, overshadowed by the bigger brands. Frustrating, right?If you’ve ever felt the sting of watching potential customers pass you by online, you’ve encountered the central dilemma of local SEO: how do you make your small…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…

Social media doesn’t move at a normal pace. It’s chaotic, messy, and lightning-fast. If your business strategy can’t keep up, you could lose visibility, relevance, and (worst of all) revenue. But when you bake speed and flexibility into your approach, you stay in front of your audience and ahead of the curve. Let’s take a closer look at how to adapt your business strategy to keep up with social media’s upward pace and turn trends into traction. Stay alert with social listening Use tools like Buzzsumo, Brandwatch, or Hootsuite to track keywords, hashtags, product names, and competitor handles. (You can…

Here are some common security issues related to pinging. A. Ping Spoofing Ping spoofing is a malicious technique used by cyber attackers to deceive a network administrator into thinking that a device is active and available. Spoofing works by altering the original ping message to fake the source of the ping and subsequently misleading the system into believing that the device is online when it is, in fact, not. Attackers use this technique to gain unauthorized access to a network, steal sensitive information, or launch a cyber-attack. To avoid falling victim to ping spoofing, it is crucial to maintain strict…

A wedding is a special occasion filled with emotions and lasting memories. While the couple’s love makes the day unique, the photographer’s job is to capture those moments perfectly. Although the magic is captured during the photo shoot, the real artistry happens during the editing process. This is where perfect moments are highlighted to reflect the couple’s love story. If you’re a wedding photographer, you know how time-consuming the editing process can be. Lightroom presets designed specifically for weddings can simplify and speed up this process. In this collection, we share the best Lightroom presets that will take your wedding…