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In the bustling streets of Shanghai, where fashion and trends collide, there’s a digital secret weapon Xiaohongshu, China’s social commerce. It’s your new go-to for all things style and fun. It’s like a magical place where stories of fashion, beauty, and adventure come to life. Here, millions of folks gather to share their latest finds and favourite looks, creating a buzz that’s hard to resist. From trendy outfits to skincare tips, Xiaohongshu is where dreams meet reality with just a tap. With millions of users, influencer marketing on Xiaohongshu has become a major player in China’s social media and e-commerce landscape.…
Over the weekend, the Super Bowl LIX weekend, there has been a lot of chatter about ranking volatility and traffic losses. Truth is, I feel there is often chatter about traffic losses over a Super Bowl weekend, as many are watching the Super Bowl and not spending time searching Google as much.So was there an unconfirmed Google search ranking update that rolled out over this past weekend? That is hard to say.But here is what we are seeing. And as a reminder, previously we reported ranking volatility on February 4th and 5th and Jan 29th and 30th and then over…
Designing a digital magazine is a balancing act. You need a theme that enables you to showcase a lot of content on a single screen while at the same time ensuring that it’s all responsive, readable, fast-loading, and attractive. To help you narrow down your search, we’ve got 20 of the best WordPress magazine themes below. You’ll find both free and premium themes and templates, all built specifically to help you design a high-quality digital publication. The best WordPress magazine themes for 2025 When selecting a theme for your online magazine, here are some things to look for: Readability:…
Meta is expanding its AI-powered advertising tools to help businesses get better results from their campaigns, with early tests showing significant cost reductions and performance improvements. Details. Meta is rolling out these new features: A streamlined Advantage+ campaign setup that automatically applies AI optimizations to sales, app, and leads campaigns — removing the need for marketers to choose between manual or automated campaigns New Advantage+ leads campaigns specifically designed to help advertisers find high-quality leads more efficiently. Early tests show a 10% lower cost per qualified lead compared to campaigns without these AI features An expanded opportunity score system that…
Last updated on April 10th, 2024 at 07:07 pm Free Guest Posting Sites: In the Internet world, authority backlink is compulsory for the site ranking on the Google SERPs, and also blogs/websites require authority building (which implies the trustworthiness of customers and users). Guest posts allow valuable content to other reputable websites in your working / researching niche. However, finding the platform is difficult for newbies or those new in Industry. This is why we are including the “Free Guest Posting Sites List” information for quick access and to explore the online opportunities and SEO efforts, which help you grow…
Tomasz Jakut reflects on the evolution of web design, recalling the days when table layouts were all the rage and Flash games were shaping the online culture. And then responsive web design (RWD) happened — and it often feels like the end of history; well, at least for web design. After all, we still create responsive websites, and that’s The True Way™ of doing layouts on the web. Yet the current year, 2025, marks the 15th anniversary of Ethan Marcotte’s article, which forever changed web development. That’s a whole era in “web” years. So, maybe something happened after RWD, but…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…
Crafting a successful email marketing campaign can be a challenge. Studying real-world examples can help inspire your own breakthroughs in email marketing by helping you gain insight into how leading brands captivate their audiences, drive engagement, and ultimately achieve results. In this guide, I have gathered 19 incredible email marketing examples, ranging from the first welcome email to re-engagement campaigns, to demonstrate best practices. Email design, copywriting, and targeting all have their own best practices. If you are looking to increase your open rates, boost conversions, or improve your email marketing efforts, the examples I have gathered can provide inspiration…
NeoReach is thrilled to announce our USIMS x Paris Olympics campaign has won a Viddy Award! Our campaign was submitted under the Influencer Endorsement Campaign sub-category of the Marketing / Advertising Campaigns category and received the Gold Award. The Viddy Awards is run by the Association of Marketing and Communication Professions (AMCP). Since 1994, the AMCP has been conducting the Viddy Awards, formerly the Videographer Awards, with professionalism, expertise, and fairness. Viddy Awards, with the industry, has evolved immensely since 1994, including long and short-form content, broadcast and non-broadcast television programs, commercials, social media videos, podcasts, remote learning, animation, and…
Don’t you wish you could make your most authoritative backlinks even stronger? Well, with tiered link-building, you can. It involves setting up a tiered structure where you build backlinks that point to your other backlinks. This is beneficial because it drives more link juice, also called ranking power, to your existing backlinks. Tier 1 backlinks are the most authoritative links that you’ve built to your site, such as a link insertion on a major news outlet. The second layer, tier 2, involves building backlinks to point at your tier 1 backlinks, thus pumping more link juice into the system. You…