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Typewriter fonts can bring a unique style to your creative projects. Their worn-out letters and subtle ink blots replicate those characteristics you associate with vintage typing machines. They are great for projects like posters, branding, or invitations that need a vintage aesthetic. Most of the fonts in this collection have been digitally designed and inspired by classic typewriters. But we have also included some fonts that have been scanned from the typed text of real typewriters and have those original peculiarities like faded ink and uneven keystrokes. Whether you’re looking for something clean and refined or a more worn, authentic…

This post was created in partnership with Nativo.After a fierce semifinal round, only two brands are left standing in this year’s March Brandness tournament, powered by Nativo’s Brand Rank.Advancing to the Finals:Eliminated:Over 1,000 U.S. shoppers weighed in again, pushing two powerhouse brands into the spotlight—and sending two others home despite strong performances.Greg Friend, vp of strategy & innovation at Nativo, breaks down what happened, why it happened, and what these results tells us about how people buy.“TurboTax slips in the clutch while Coca-Cola coasts to the win.”TurboTax has seasonal strength. They’re top of mind during tax season, with massive brand…

For businesses looking to boost brand awareness and engagement, influencer marketing in Singapore presents a powerful opportunity. Many brands collaborate with an influencer marketing agency to craft creative influencer campaigns, while others take a hands-on approach to social media influencer marketing. Instagram, in particular, remains a top platform for engagement, with content receiving 15 times more interactions than posts on Facebook, Twitter, or Xiao Hong Shu. Whether you’re working with established influencers or experimenting with new digital marketing strategies, these 11 approaches will help you create high-impact campaigns. 1. Time Your Campaign Launch Strategically Timing is everything when it comes…

Getting traction for your local business isn’t easy. But if there’s one strategy we can all agree on, it’s getting your business in front of more customers. And the best way to do that? Growing your local search presence online. In one of our previous blog posts, you learned about the most important local SEO ranking factors that can make or break your local search presence. And in another article, we explained how to optimize your Google Business Profile (formerly Google My Business) which is the most important factor influencing your Local Pack rankings. Building locally relevant links, on the…

Why SVG? SVGs are perfect for this exercise, because they’re scalable, and we can easily manipulate all kinds of SVG properties to make them look and behave exactly how we like. An SVG (scalable vector graphic) is an image format used for creating graphics such as logos, illustrations, and animations.  Unlike raster (pixel-based) images, SVGs are resolution-independent, meaning they can be resized without losing quality. To create a simple SVG, we start by defining the canvas between tags, and then specifying the width and height. Inside the SVG we can define various shapes, such as rectangles, circles, lines, eclipses, polygons,…

Apple’s internal playbook for rating digital assistant responses has leaked — and it offers a rare inside look at how the company decides what makes an AI answer “good” or “harmful.” The leaked 170-page document, obtained and reviewed exclusively by Search Engine Land, is titled Preference Ranking V3.3 Vendor, marked Apple Confidential – Internal Use Only, and dated Jan. 27. It lays out the system used by human reviewers to score digital assistant replies. Responses are judged on categories such as truthfulness, harmfulness, conciseness, and overall user satisfaction. The process isn’t just about checking facts. It’s designed to ensure AI-generated…

Having helped a number of ecommerce businesses as a Fractional CMO, I know firsthand how important it is to speak the language of Excel.  What do I mean? When you are responsible for an ecommerce marketing budget, you need to be able to explain to your client—or boss—in clear numbers what your ROI looks like and if things are improving or not. Of course, ecommerce analytics is about more than just that. In today’s digital-first world, leveraging ecommerce analytics is crucial for understanding customer behavior, optimizing sales funnels, and ultimately scaling your ecommerce business. Whether you’re running a small ecommerce…

AI is already a pretty formidable new growth channel, driving brand interest through mentions and even direct product/service recommendations.But its value goes beyond just awareness—AI citations can also drive engaged traffic to your site.Like any new referral channel, AI traffic is still finding its footing. Our research shows LLMs account for about 0.1% of traffic, though this figure is likely vastly underestimated due to AI platforms withholding referral source data.As the technology evolves and user behavior adapts, AI traffic patterns will inevitably shift even further.Monitoring will help you stay on top of changes and make the most of any growth.Here’s how…

When passion for accessibility meets business indifference, what bridges the gap? Gloria Diaz Alonso shares how she turned frustration into strategy — by learning to speak the language of business.When I started working on promoting accessibility, I was fully convinced of its value and was determined to bring it to the business stakeholders. I thought that the moment I started pushing for it inside the company, my key stakeholders would be convinced, committed, and enlightened, and everyone would start working to make it possible.I prepared a lovely presentation about the benefits of accessibility. I made sure my presentation reflected that…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…