Azula Cinta (@azulacinta) is a vibrant, engaging creator best known for her food reviews, lifestyle vlogs, shopping hauls, and entertaining rants. With an infectious personality and an eye for fun, she’s amassed a loyal following across TikTok, YouTube, and Instagram. Whether she’s whipping up mouthwatering dishes in her kitchen, sharing deeply personal stories, or delivering spontaneous comedic skits, Azula always keeps her fans hooked. Let’s dig into five fun insights that help explain why she’s such a standout presence online.
1. She’s A Billie Eilish Superfan with a Wild Concert Tale
Azula has long been a devoted fan of the world-famous singer Billie Eilish, so when Billie held a concert in Singapore way back when and the tickets sold out, she was devastated. This is only natural when you see your fellow fans post their concert‑prep videos while you’re just at home feeling FOMO on steroids.
But Azula didn’t give up. Channelling her inner resourcefulness, she made her way to the concert venue–the National Stadium–anyway, right outside the gates. There, she sat, listened, and soaked in every moment of Billie’s performance, which could still be heard even from beyond the closed doors. She even teared up, moved by the music and the crowd’s energy. After posting about her little adventure, online netizens praised her creative “concert‑hacking” move, especially since ticket‑holders were complaining about seating chaos.
It’s the kind of unexpected, authentic story that tends to go viral in the world of influencer marketing, where relatability often wins over polish.
2. Shared A Frightful Experience To Warn Her Followers
Azula’s past experience with cheap contact lenses, which are now widely available online, is a cautionary tale. After ordering a pair for under eight bucks, she slapped them on without a second thought as she’d been wearing contacts for over a decade.
But a few hours later, her eyes began to burn like crazy. She yanked them out to find red, swollen, painful eyeballs and even blurred vision. She later explained, “it was like needles were being inserted into my eyes.” She warned her 100k+ TikTok fans about the infection risk. A doctor confirmed the lenses caused an infection, prescribed antibiotics and medicated drops, and she discarded the lenses immediately. It may sound dramatic, but Azula’s quick action saved her vision and taught us all a hard lesson about being not thinking twice when using eye accessories.
3. Kitchen Diaries That’ll Make You Hungry
Food is one of the things where Azula really shines, and she shares that passion in her popular TikTok series, Kitchen Diaries. From spicy tomato chicken and Cajun lemon pepper king crab to fancy matcha mango drinks and mochi cookies, this cooking influencer experiments with all kinds of dishes. Each episode typically ends with a taste test from her husband, Hafiy, complete with candid reactions and banter.
It’s this combination of creativity, chemistry, and authentic flavour discovery that makes Kitchen Diaries an addictive watch. As someone who not only does food reviews and content but also makes delectable dishes herself, Azula has cemented herself as a trusted figure in the KOL marketing space surrounding food and homemade cooking.
4. Got Married to Her Best Friend
Speaking of Hafiy, Azula’s love life is just as heartwarming as her cooking. She and her husband were childhood best friends who eventually fell in love and got married in late 2024. Now he’s a regular co-star in her TikToks, YouTube day‑in‑the‑life vlogs, Instagram reels, and even her comedic skits. Whether he’s taking a bite of her latest creation or delivering a perfectly timed punchline, their chemistry shows just how much fun they have together. Azula often says she feels like the “luckiest wife” because she married someone she already adored—her best friend.
5. She’s A Fellow Cat Lover
Azula is the proud caretaker of several adorable cats. While they don’t always make it into her TikTok feed, whenever they do, you can expect nothing less than a cuteness overload. Whether it’s she and her friends playing with her cats or enjoying some snuggles before the start of her cooking tutorials, their subtle cameos always earn a flood of hearts. Her fans know that behind the colourful personality and delicious dishes is a soft heart for her feline companions.
Conclusion
These five fun insights barely scratch the surface of what makes Azula Cinta such a multi‑faceted creator and online personality so magnetic, but they give a real taste of the lively, authentic person behind the username. If you’re a fan, you already know it; if you aren’t yet, you’re in for a treat when you dive into her TikToks.
At GetKobe, we help brands of all sizes craft influencer strategies that feel personal, authentic, and unforgettable. No matter your goals, be it launching a new product or reinforcing brand loyalty, we provide the tools and talent to make your message stick. Take the first step toward campaigns that inspire action—partner with GetKobe today and let’s make influencer magic work for you.
Image Credit: @azulacinta
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