Browsing: ads

In paid influencer advertising, 2 pressing questions surface: How can brands maintain stringent safety controls while leveraging authentic creator content…

For the original iTunes version, click here.This week in search, we of course covered some Google search ranking volatility.…

PPC keyword research is the process of finding the exact words or phrases people type into Google when they’re looking…

Meta introduced a small but potentially powerful tweak to its Advantage+ Catalog campaigns: dynamic overlays. Advertisers can now add price,…

Apple is officially dropping the “Search” from Search Ads to better represent its expanding ad placements across the App Store.…

Google’s March 2025 core update finished yesterday, I have a standalone video on that, so check it out. The core…

By Jesse Kennedy March 20, 2025 Finding new customers is one of the biggest challenges for small business owners. Facebook…

User-generated content (UGC) is truly revolutionizing advertising for businesses. Consumers have grown increasingly skeptical of more traditional types of advertising,…

I’ve been auditing Google Ads accounts for over 10 years. I can confidently say that the same issues appear in…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online…