Browsing: General

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes…

It’s only days into the new year, and we’re already getting a peek behind the curtain at Amazon’s upfront pitch…

Experts Say TV Advertising Will Get an AI-Driven Reset in 2026 AI is set to change TV in 2026.ADWEEK, Getty…

McCann New York has been named U.S. creative agency of record for four brands within Reckitt’s Essential Home portfolio—Woolite, Resolve,…

The numbers• 4%: The growth in customer loyalty from campaigns with Sydney Sweeney and Travis Kelce.• $1.4 billion: American Eagle’s…

The North America CEO of media agency dentsu X, Leah Meranus, has left the company, ADWEEK has learned. Meranus was appointed…

In streaming’s high-stakes race to dominate the living room, Roku just made its boldest move yet.Last month, the company struck…

Scot Chastain has been named vice president and general manager of WISC in Madison, Wisconsin.“Scot Chastain’s depth of broadcasting and…

Wren Clair has said goodbye to Minneapolis ABC affiliate KSTP.Her last day of work was Wednesday. No reason was given…

Buzzy creative shop Mischief @ No Fixed Address has entered the media planning and buying space.The agency exclusively revealed to…