Marketing Google Ads Adds AI Max Search Match TypeBy adminJuly 3, 20250 Google has added AI Max to the search match types in the Google Ads interface. If you click on the…
Marketing broad match auto-toggle raises concernsBy adminDecember 26, 20240 When moving from non-conversion to conversion-based bidding, Google appears to automatically enable broad match on campaigns. This affects existing exact…
Marketing Google Analytics enhances remarketing with Customer Match integrationBy adminDecember 5, 20240 Google launched Customer Match for Google Analytics audiences. This new feature will help you expand reach and improve your remarketing…