Browsing: Traackr

If you heard golf is trending, you might picture polished swings and country clubs.But that’s not what’s happening online.On TikTok,…

Cooking influencers bring the art of food to life through engaging content that inspires their audiences to get creative in…

A new survey from Traackr, the leading influencer marketing platform, found that 51% of influencer marketers track the amount of…

e.l.f. Beauty just announced its acquisition of Rhode, and the internet is buzzing. On the surface, the move looked like another…

At Traackr’s 2025 IMPACT events, senior marketing leaders from L’Oréal, Coty, Meliá Hotels International, Michelin, Charlotte Tilbury, Dove, Snap, YouTube,…

Animal print used to be quite a polarizing style choice. You either loved it or hated it (or wore it…

The creator economy is surging past $10 billion in US brand spend. However, as the industry matures, many marketers are…

Brands have to make difficult decisions when it comes to where they invest time, money, and resources for their influencer…

Sneakers have made a comeback.Whether it’s minimalist or maximalist, street style or high fashion, sneakers are getting incorporated into more…

In today’s crowded digital landscape, building impactful creator partnerships isn’t just about securing a collaboration, it’s about fostering real engagement…