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Alex Cooper, host of Call Her Daddy, has called herself the “Founding Father” of a creator-led media revolution. Her podcast, rebrand, and online presence helped transform the digital landscape for creators and their audiences. What really changed the game was her new mega-media company, “The Unwell Network.” The media company, intended to uplift creator voices, creative challenges, and community conversations, has grown massively over the past year. Thanks to Cooper and her team, The Unwell Network is thriving because of their community events and hosting smaller creators. With merch, events, and more, the company is changing marketing by offering the relatability…
Welcome back! Highlights from today’s newsletter🔍 How to get featured in AI Overviews (based on data)🤖 Google AI Mode content fails to rank in Google search results…📊 Topic-first SEO: the smarter way to scale authority FYI, we’re in smart warming mode to ensure our emails land where they belong: your inbox. Help us optimize by adding our email to your contacts list! EXPERT INSIGHTS BY DAVID KARNSTEDT Brand Visibility in An AI-Mediated World 75% of searchers never go past Google Search page one—and in an AI-driven world, many don’t even get a second option. As generative search reshapes consumer behavior,…
Turkish-inspired fonts bring a unique blend of cultural richness, intricate artistry, and timeless sophistication to design. Today, we are bringing you a collection of Turkish fonts to help you infuse that same look of elegance and the exotic spirit of Turkish art into your designs. Some of these fonts are inspired by traditional calligraphy and Ottoman-style motifs, while others offer a modern twist with subtle cultural nods. These fonts are perfect for adding sophistication, warmth, and a hint of the exotic to your creative work. Have a look.…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…
On May 15, 2026, Google published its official guide to optimizing for generative AI features and used it to push back on much of what the GEO industry has been selling. According to Search Engine Journal’s coverage of the announcement, Google told site owners they can ignore content chunking, llms.txt files, special markup, and AI-specific rewriting. The headline: AEO and GEO are still SEO. What Google did not dismiss is internal linking. The fundamentals still matter, and in an AI-first search environment they matter more. The reason is mechanical. AI Overviews, ChatGPT, Perplexity, and Gemini do not behave like the…
Commerce has undergone several major shifts over the past few decades. What started with localized physical stores evolved into borderless, internet-driven ecommerce experiences. Now, with the rise of AI, it is believed that commerce could be heading toward another transformation: agentic commerce, where AI agents help consumers discover products, compare options, and even complete purchases on their behalf. Yet despite the excitement, many questions remain. Will consumers trust AI agents with buying decisions? Will businesses see enough return on investment to justify the costs? And does autonomous shopping solve a real problem, or simply add another layer of complexity to…
The WordPress Block Editor is great for creating custom layouts. There are plenty of core and third-party blocks to choose from. They bring a world of possibilities – all without writing a line of code. Add a block theme, and get a browser-based design and development experience. There is one valuable thing that WordPress blocks left behind, however: code commenting. They’re common when building custom PHP templates and writing CSS. We use them to provide context for what a code snippet does or why it was implemented. There are times when that extra context is useful in the Block Editor.…
Let’s start with the good news. Right at the beginning, Google confirms that:The best practices for SEO continue to be relevant because our generative AI features on Google Search are rooted in our core Search ranking and quality systems.Naturally, you might have doubts, given how different AI Mode and the impact of our SEO efforts seem in 2026. It’s true that the SERP itself has changed and that LLMs operate differently from traditional information retrieval systems, but the key here is that Gemini-powered search — including FastSearch — still heavily relies on the search index (whether you call it “search grounding” or retrieval-augmented…
Written by: Erin Brothers Social media has completely changed the way people connect, advocate, and create change. Small voices are uplifted, reaching global audiences to build communities and spark change. Platforms like TikTok, Instagram, and X have leveled the playing field, making activism more accessible than ever. Some of the biggest movements of this generation gained momentum through social media. Campaigns like #MeToo, Black Lives Matter, and the ALS Ice Bucket Challenge didn’t just trend online, they translated to offline awareness, participation, fundraising, and lasting societal impact. Online activism is bigger than ever, and nonprofits should be paying attention. The…
How do you prove AI search is driving revenue when your current measurement stack wasn’t built to track it? Which metrics prove AI search value without click data? What KPIs should you track to actually see SEO impact? As zero-click journeys grow and AI influence moves off-site, traditional channel-level reporting leaves senior marketers without visibility into what’s actually driving performance. 👆 Your boss wants SEO revenue impact. Your dashboard shows clicks. Watch the full session right now. Finally, The KPIs That Tie AI Citations Directly To Performance In this on-demand session, DAC’s Felicia Delvecchio, VP of Media, Vincent DeLuca, Director…