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TikTok Shop fatigue is real. Fans and creators alike are becoming increasingly frustrated by the frequency of TikTok Shop ads in their For You Pages. What was once a synergistic combination of creator products and interested audience consumers has become an oversaturated, algorithm-fed stream of advertisements—or so many claim.  Has TikTok Shop gone too far, and is TikTok Shop fatigue ruining the TikTok app experience? Here’s what users and creators alike are saying about it.  What Happened to TikTok? The Reality of TikTok Fatigue @jazzxmoonrip♬ Don’t Dream It’s Over – Crowded House TikTok has long been a subject of controversy…

There are three inevitabilities in life. Death, taxes, and big tech companies dumping on the little guy. As zero-click searches reach an all-time high and content is stolen and repurposed for the gain of the almighty tech loser, there’s only one viable solution. To paywall. To create a value exchange that reduces reliance on third-party platforms. To become as self-sufficient as possible. Like an off-grid cabin or your mum’s basement, a paywall gives you a sense of security you just cannot put a price on. As we’re all finding, any kind of reliance on these guys doesn’t put us in…

CSS Wrapped 2025 is out! We’re entering a world where CSS can increasingly handle logic, state, and complex interactions once reserved for JavaScript. It’s no longer just about styling documents, but about crafting dynamic, ergonomic, and robust applications with a native toolkit more powerful than ever. Here’s an unpacking of the highlights and how they connect to the broader evolution of modern CSS.If I were to divide CSS evolutions into categories, we have moved far beyond the days when we simply asked for border-radius to feel like we were living in the future. We are currently living in a moment…

Google is being forced to cap all default search and AI app deals at one year. This will end the long-term agreements (think: Apple, Samsung) that helped secure its default status on billions of devices. Just don’t expect this to end Google’s search dynasty anytime soon. Driving the news. Judge Amit Mehta on Friday called the one-year cap a “hard-and-fast termination requirement” needed to enforce antitrust remedies after his 2024 ruling that Google illegally monopolized search and search ads, Business Insider reported. In September, Mehta ruled on Google search deals: “Google will be barred from entering or maintaining any exclusive…

SAN FRANCISCO (August 8, 2024) – Social media may appear saturated with beauty content, but audiences are more engaged than ever, according to new research from Traackr, the leading performance-driven influencer marketing platform. Traackr today released the State of Influence: Beauty report, including insights from Pinterest, and highlights the beauty brands, creators and trends with the most influence on social media. Analyzing content from a select panel of more than 155,000 beauty creators on its platform, Traackr found that engagement with creator content across makeup, skincare, hair care and fragrance increased in H1 2024 compared to H1 2023. Skincare saw the…

If it feels like the entire internet woke up one day and decided to start every sentence with “AI,” you’re not wrong. Marketers are being hit with a daily wave of LinkedIn thought leaders, half-baked prompt hacks, and promises that ChatGPT is either going to 10x your productivity or take your job entirely. And in the middle of all this? You (the digital marketer).Marketers are trying to figure out if this is just another buzzword cycle or the beginning of a complete rewrite of how we do content, SEO, PPC, reporting, and, well, everything. So let’s break it down.  Consider…

It’s time again to share some cool resources and tools for our fellow developers. There are so many cool tools out there to help you build faster, write better code, and stay organized. In this post, we’ve picked some handy open-source tools made for developers like you, whether you’re working with Tailwind, writing notes, learning DevOps, or building with AI. These tools are simple to try, fun to explore, and can make your coding life a lot easier. So without further ado, let’s jump in to see the full list. PrismPHP is a Laravel package that makes it easy to…

This week, we, of course, covered the ongoing Google Search ranking volatility. Google is now blending AI Mode directly into AI Overviews. Google’s home page search bar added a new upload feature to take you into AI Mode. Google Discover and the mobile app also take you off web pages and into AI Mode. Gemini 3 and Nano Banana Pro are now available in AI Mode in more countries. Google AI Mode is testing hover style inlines. Google Search Console’s performance report is testing an AI-powered configuration tool for making reports. Google Search Console also added current dates to the…

Facebook remains one of the most powerful tools in the real estate marketing playbook. With billions of users and unmatched ad targeting capabilities, it gives agents, brokerages, and property managers the ability to connect with motivated buyers, sellers, and renters at scale. But in 2025, running successful Facebook ads for real estate isn’t as simple as boosting a listing and hoping for leads. Between new compliance rules, rising ad costs, and evolving consumer behaviors, real estate pros need a smarter, more strategic approach to make real estate ads work. In this guide, I’ll handhold you through everything you need to…

Influencer marketing has officially entered its maturity era. What used to be a channel powered by one-off posts and seasonal pushes has evolved into a long-term relationship engine: one where consistency, trust and repetition outperform sporadic bursts of visibility every time. And the numbers are undeniable. When one of FYI’s healthcare clients scaled from two influencer campaigns in 2020 to seven in 2023, engagement rose from 23% to 287%: a 1,148% lift in performance. This data reinforces what we see across our network: long-term influencer campaigns deliver exponentially stronger results than on-and-off activations. This dramatic 1,148% jump reflects a universal…