Social Media
This month, ChatGPT sent more traffic to this blog than LinkedIn did. That should not have happened. I have more than…
You need a video for your business. You know that much. What you probably do not know is which one. “Brand…
I opened Instagram on a Saturday night and started tapping through Stories. Friends at dinner. Somebody’s dog. A conference photo dump.…
A TikTok Duet is a split-screen video that plays your recording alongside someone else’s original, both at the same time. Making…
Influencer Marketing
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Capturing audiences will become both more difficult and more valuable in the attention economy in…
Every AI marketing disaster you’ve seen—the cringeworthy fake influencers, the obviously robotic copy, the brands…
When I wrote my award-winning modern digital marketing playbook Digital Threads, I included a dedicated…
AI is changing how people discover brands—but most companies have no idea how visible they…
Practical UX guidelines to keep in mind for 466 million people who experience hearing loss.…
Financial institutions serve as the guardians of the global economy, making them the ultimate…