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Amazon advertising operates within its own closed ecosystem, making ad delivery very different from other platforms.  If you come from a Google or Bing background, you may be surprised to learn why your ads aren’t delivering.  Often, it’s not about spending more or targeting. It’s about quickly identifying the real cause. After reviewing hundreds of accounts, we’ve found the problem is rarely ad copy or targeting. Instead, it’s something more fundamental. Amazon’s ad system is tightly tied to your listings, inventory, and account health. If these aren’t aligned, even perfectly targeted campaigns with the right bids and budgets can stop…

A well-chosen transition can smoothly guide viewers through your video, subtly reinforcing the story’s pace, mood, and theme. This is why selecting the right transition is hugely important. This collection shares the best Premiere Pro transitions currently available, including some high-quality free packs. These packs offer a wide range of effects designed to suit various editing needs and styles. We share dynamic, seamless, and creative transition packs and offer insights into how each can help improve your projects. These transition packs will help you create smooth, engaging video content in Premiere Pro that your audience will love. If you’re looking…

By Sean Tinney August 22, 2025 Here’s what happened when ecommerce platform Sellvia implemented automated email workflows: they now generate $370,000+ per month from their email campaigns alone. Even more impressive? They’ve recovered over 2.1 million lost transactions and re-engaged 120,000+ inactive customers—all on autopilot. If you’re questioning whether email marketing still works in today’s crowded digital landscape, you’re asking the right question. With TikTok ads, Instagram reels, and countless other “shiny new” marketing tactics competing for attention, it’s natural to wonder if email has lost its edge. The reality? Email marketing isn’t just surviving—it’s thriving in ways that might…

Do you own a small business that you’re trying to grow? For nearly all small businesses, a modern marketing strategy is essential. And part of a modern strategy should always be social media, especially because of its value for local SEO, relationship building, and word of mouth. However, especially when you start out, using all the major networks might not be practical. For many businesses, Facebook is the first choice. Nearly 2 billion people use Facebook, making it a powerful marketing tool for small businesses. If you’re not taking advantage of all that Facebook has to offer, you’re missing out…

Google has released the August 2025 spam update on August 26, 2025 at around 12:00 pm ET. This update applies globally and to all languages and will take a few weeks to complete.Google wrote on X and LinkedIn:Today we released the August 2025 spam update.It may take a few weeks to complete, and we’ll post on the Google Search Status Dashboard when the rollout is done.The previous spam update was the December 2024 spam update that shocked everyone, since it started right before the holiday season. That update finished in seven days, whereas the August update is expected to take…

Progressive Web Apps (PWAs) are a great way to make apps built for the web feel native, but in moving away from a browser environment, we can introduce usability issues. Declan covers how we can modify our app depending on what display mode is applied to mitigate these issues.Progressive web apps (PWA) are a fantastic way to turn web applications into native-like, standalone experiences. They bridge the gap between websites and native apps, but this transformation can be prone to introducing design challenges that require thoughtful consideration.We define our PWAs with a manifest file. In our PWA’s manifest, we can…

The Non-Emergency Medical Transportation (NEMT) industry provides one of the most vital services in our entire healthcare ecosystem. You are the critical link that bridges the gap between a patient and their necessary medical care, from a routine checkup to a life-sustaining dialysis appointment. You provide a service that is a true lifeline for seniors, people with disabilities, and anyone facing transportation challenges. But providing a great service is only half the battle; you need a consistent stream of clients to build a sustainable business. For a NEMT transportation service, a multi-faceted marketing strategy is the key to growth.…

If you want to surpass your competitors and reach a specific audience for your services, blog commenting can help you win the race. By writing descriptive and helpful comments in your blog category on high-traffic sites, you can significantly improve your SEO. Here is how it helps – ❂ If the readers find your comment attention-grabbing, they will like to know more about your page, leading to increased traffic for your website. Thus, frequently commenting on topics under your scope of services gives you more “facetime” with the concerned users. ❂ By selecting the right platform for blog commenting, i.e.,…

Card-based design has become one of the most popular UI patterns across the web and for good reason. From mobile apps and dashboards to news websites and online stores, cards offer a flexible and clean way to organize content that’s easy to browse, understand, and interact with. These modular blocks of content make it simple to display images, text, buttons, and links in a way that feels intuitive and responsive across all screen sizes. But beyond just looking neat, card-based layouts play a big role in shaping how…

DoorDash has named Zaria Parvez as its new director of social media, the brand confirmed to ADWEEK. She started last Monday (Aug. 18).She announced her new role in a LinkedIn post on Monday (Aug. 25).“I’ve always been a builder who loves starting from scratch, but this next chapter is about something bigger: empowering the next era and generation of content creators,” she wrote. “I’m excited to focus on flexing my leadership muscles and to challenge myself in ways I’ve never done before.”Parvez joins from Duolingo, where she started in 2020 as a social media coordinator and climbed the ranks to…