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You may not know his name yet, but you have almost certainly seen his work. From Instagram reels that go viral to e-commerce brands that dominate your feed, Josh Amundson is the mastermind behind the content and strategy that fuels some of the internet’s most successful digital brands. As the founder and CEO of Status Hype, Josh Amundson has positioned himself as the hidden architect behind the rise of personal brands, influencers, and startups across industries. Josh Amundson does not chase attention for himself. He builds systems that put the spotlight on his clients. His agency delivers the perfect…

“In times of economic uncertainty, it’s tempting for brands to decrease marketing budgets. But cutting marketing during a recession is like turning off your car’s engine when driving uphill. You won’t save money on gas—you’ll just roll backward.” Brands that thrive during recessions don’t view marketing as a cost they need to cut. Instead, they see it as a growth engine. When competitors cut back on marketing, it’s an opportunity for your brand to gain brand visibility and market share. Strategic marketing can keep customers engaged, build trust, and position your brand for long-term resilience—even in a downturn. What happens…

In the world of AI-powered search, prompts are the new keywords.  Thus, SEO prompt optimization is now a necessity for improving your brand’s visibility on AI search tools.  To understand why, think about the difference between ‘search engine speak’ and natural language prompts.  On traditional search engines, people have become accustomed to using ‘keywords,’ which are shorthand concepts with no filler words.  For example, if a user wanted to research CRMs on Google, they’d type something like: ‘Best CRM 2025’  Google’s algorithm then ranks content from its index (based on over 200 factors) that include the target keyword and related…

Moodle is a powerful learning management system that is widely used by academics and students to build online course management and e-learning websites for universities and institutions around the world. Moodle templates and themes let you quickly establish a great-looking platform, without too much development time and resources. These templates are easy to implement and offer full customization. Some of these templates cover the corporate arena, while others focus more on education and learning. They’re a great starting point when developing your own platform! Edwiser…

Ever feel like you’re spinning your wheels with conversion optimization—testing headlines, buttons, and pop-ups but still seeing underwhelming results? Do you know something’s not working on your site, but have no clear direction on what to fix or why? Emotional targeting is a science-backed approach that transforms your marketing by tapping into how real people […] The post Emotional Targeting: A Proven Path to More Leads and Sales appeared first on Social Media Examiner. Source link

Every content marketer has been there: staring at a bloated content library, unsure whether to update, delete, or ignore that one weird blog post from 2017. It feels harmless—until it isn’t.  That rogue piece is off-brand, misleading, and still getting clicks. It’s confusing your audience, corrupting your data, and undermining your strategy. Rogue content isn’t rare—it’s rampant. And ignoring it won’t make it go away. This article dives into why rogue content is a bigger threat than most teams realize, how it creeps in, and what you can do to reclaim control without hitting the panic button. What Exactly Is…

It started with a $100,000 donation, ended with $11 million raised for charity, and somewhere along the way, an electric bike brand earned 235M+ impressions and $7M worth of brand awareness. Ahrefs’ Community Manager, Michelle Lindner, shared Ryan Trahan’s “50 States Challenge” in our #Marketing Slack channel after watching it with her kids. She thought it showed some awesome examples of unconventional marketing—and we agreed. One brand stood out so strongly that it inspired us to make our own donation… …and prompted Ahrefs’ VP of Marketing, Sam Oh, to create a YouTube teardown of their strategy. Here’s what happened, how the campaign worked,…

Lightroom Mobile is widely recognized as the leading photo editing application for photographers on the go. Suitable for both experienced and inexperienced photographers alike, it offers a suite of tools for easy photo editing directly from your mobile device. Presets in Lightroom Mobile are pre-configured settings you can apply to your photographs with a single tap. They adjust multiple aspects of a photo at once, including exposure, color balance, contrast, and saturation. Presets help maintain a consistent quality and style across your work, allowing for uniform adjustments across various images. They can save considerable time by eliminating the need to…

Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…

If you’ve followed my blog for a while, you know that I swear by blogging is one of the best ways to market professional services. After all, blogs let you show people what you know and inspire confidence in your expertise. Then, you can convert a percentage of these readers into paying clients. Writing a killer blog post is not rocket science, but it’s not a walk in the park either. It takes time, effort, and persistence to produce high-quality blog posts consistently. Many bloggers struggle in the process because they don’t know the proper way to do it. They…