Browsing: News

AI models searched for brands they already knew 3.2 times more often than unfamiliar brands, according to a new study.…

ChatGPT Ads is rolling out a slate of new advertiser tools focused on smarter bidding, improved measurement, budget pacing, and…

Google’s DMCA claims against SerpApi were dismissed July 20. Google now has 21 days to amend part of its complaint.…

We are delighted to announce a new enhancement to our Newsletter module—one of the most requested features from our users.…

EU regulators are expected to rule that Google illegally favored its own shopping, travel, and other specialized services over rivals…

OpenAI’s ad revenue forecast is on pace to miss its 2030 target by 90%, according to Emarketer. OpenAI projected $2.5…

Twelve months ago, the industry was betting on which AI platform would win discovery. Perplexity looked like the search-native challenger.…

OpenAI rolled out a new feature to let ChatGPT Ads generate ads for you – I suspect using AI. The…

Bruce Clay, known as the Father of SEO, sadly passed away in late May. Bruce Clay was one of, if…

Every PPC professional has a story they wish they could erase. For Danny Gavin, founder of Optidge, it wasn’t a…