Browsing: News

Nearly 90% of businesses are worried about losing organic visibility as AI transforms how people find information, according to a…

Google Ads appears to be testing an automatic assignment of New Customer Value within New Customer Acquisition (NCA) campaigns —…

On episode 327 of PPC Live The Podcast, I speak to Ayisha Yousef, a familiar face to the PPC Live…

Google is clarifying its Misrepresentation policy for Shopping ads and free listings. The update doesn’t change enforcement but adds more…

Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools – designed to help advertisers…

Cloudflare today announced a new feature that allows you signal via robots.txt whether your content can be used in Google’s…

Google is piloting Brand Profiles in Merchant Center Next, giving retailers a fresh way to showcase their story, values, and…

Meta is giving advertisers more ways to reach WhatsApp users by combining click-to-message ads with Status placements, offering a new…

Penske Media – which owns Rolling Stone, Billboard, and Variety — is suing Google. Google is accused of stealing Penske’s…

Social ads remain small businesses’ go-to play despite rising costs. New benchmark data from WordStream LocaliQ shows Facebook’s average cost…