Browsing: News

Google reduced the minimum audience size requirement to just 100 active users across all networks and audience types, making remarketing…

OpenAI is laying the groundwork for an advertising business, signaling a potential shift in how ChatGPT and other products could…

Broadcast packages are flexible and powerful templates for video creators. With them, you’ll find intros, titles, lower thirds, transitions, and…

As AI chatbots become the go-to tools for travel planning, product recommendations, and more, marketers face a growing challenge: how…

Ginny Marvin, Google’s Ads Liaison, is clarifying how keyword match types interact with AI Overviews (AIO) and AI Mode ad…

Google is being forced to cap all default search and AI app deals at one year. This will end the…

Google Ads’ new AI image tool, Nano Banana Pro (NB), brings conversational image generation and editing directly into campaigns, letting…

Google is now powering some of the responses you see in AI Mode using Gemini 3. We expected this to…

More users are now spotting Google Ads embedded directly in Google’s AI Mode results, a sign that Google’s months-long test…

With AI Max for Search now widely available in beta, advertisers are debating everything from performance comparisons to how it…