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October is just around the corner, which means it’s time for some new desktop wallpapers! Designed by the community for the community, they’re here to brighten your screens, and maybe spark some creativity along the way.Misty mornings, leaves shining in bright red, yellow, and orange hues, and spooky creatures making an appearance — October has a very special charm. So, how about some new desktop wallpapers to celebrate October’s beauty, and the upcoming Halloween season, of course? Well, we’ve got you covered.Just like it has been a monthly tradition here at Smashing Magazine for more than 15 years already, the…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 18th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers! Source link
Key Takeaways Look beyond the size of the audience. Pay attention to whether people regularly come back and engage with the creator. Read the comments, not just the number beside them. What people say can reveal how interested they actually are. Don’t judge a creator by their best-performing post. One viral moment may not reflect their usual audience. Understand what people follow them for. A creator can have influence without being influential in every category. Look at what happens after someone watches. Shares, saves, questions and recommendations can show a deeper level of interest. Finding influencers is easy, but knowing…
Can you anticipate where and how you’ll get cited? You can, and the answer is sitting in the conversations your customers are already having with your business. That first-party data holds: Most of that data is sitting untouched. Your Customers Are Also Your AEO Research The exact phrases your customers use are the same ones AI Overviews and LLMs pull from. On October 13, 2026, Lisa Salvatore walks through turning those phrases into FAQ content, AEO insights, and more citations, clicks, and leads. Which AI Search Clicks Are Actual Leads? Your first-party data from ad and AEO activities shows which…
Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on…
If you spend quite a number of hours on Facebook, Twitter or any social networking sites, I’m sure you’ve stumbled-upon social media contests before. I love seeing how businesses are using contest to promote their business, especially brands that I’m already a fan of. I participate in most of them and it turns out that I am not very lucky, but hey, that’s life! I’ve even organized several contests on my blog before and I must say that picking a winner is definitely one of the hardest tasks after seeing how hard they try. The benefits of social media contests…
Google has confirmed there are issues with Google Analytics loading the platform. Google updated its status report to say that it has “restored for some users” and Google expects “a resolution for all users in the near future.”Google wrote at 8:57 pm ET today:We’re investigating reports of an issue with Google Analytics. We will provide more information shortly.Then two minutes later, Google added:Google Analytics service has already been restored for some users, and we expect a resolution for all users in the near future. Please note this time frame is an estimate and may change.Google did not really give any…
Employers are busy people. They have the time-consuming task of sifting through and reading many applications and resumes before finally selecting the perfect person. When you have the task of looking through so many resumes, you’re not only looking for candidates with the most experience or best skills, but you’re also looking for something that makes them stand out. That is especially true when applying for jobs in the creative industry. And that is why resume design has such an important role in the application process. There are plenty of web-based services for creating a resume, and yes, the internet…
A backlink tracker checks the pages that link to your site and warns you when one of those links disappears. You need one because a link can vanish without any notification – the page stays online, the link is quietly deleted, and you only notice months later when rankings move. The TWH tracker does this check for you, free. This guide explains what a tracker actually verifies, how to check a partner page manually in a minute, and how to automate the whole job for link exchanges, guest posts and paid placements. What does a backlink tracker do? A backlink…
In 2019, the YMCA had a big idea: take everything members love about their local Y—from group exercises and strength training to art classes and nutrition—and put it all into a digital platform that’s available on TVs, laptops, and mobile devices. They called it YMCA 360. Building that library wasn’t easy, though. The small YMCA 360 production team had to handle content sourced from hundreds of Y partners across the country and release new videos every week. They needed a central, reliable hub to organize and manage thousands of files, so they picked Wistia. Today, seven years later, YMCA 360…